After dedicating so many years of my life to training, I’m thrilled to share an exciting announcement – I’m partnering with ADfitness and Fenix1! Together, we’ll work to promote accessible fitness and inclusion in gyms and training environments.
During my time as a Paralympic swimmer, the opportunities to train in standard gyms were incredibly limited. Equipment and solutions for people with disabilities were few and far between. But times have changed! ADfitness is developing innovative, inclusive fitness products, and being part of their journey to create even more solutions is both inspiring and meaningful.
One standout product is ADrow – a groundbreaking Swedish innovation that allows wheelchair users to train on Concept2 rowing machines without leaving their chair. And this is just the beginning! My wife, Vega, and her sister Eleonore, who is a personal trainer, will also be joining me in this partnership. Together, we aim to launch even more innovative equipment to make gyms around the world more accessible and inclusive.
This cause is deeply personal to me, and I truly believe we can make a difference. But I also want to hear from you – what’s missing in gyms today? What would make working out at home easier? What products or solutions could make fitness more accessible to everyone, regardless of their circumstances? Share your ideas in the comments!
Stay tuned over the coming months – this is just the start of an exciting journey with many new products and initiatives from ADfitness. Together, we’ll create a fitness world where everyone feels welcome.
Let’s make fitness accessible for all!