650km Road Trip
Winter arrived today. At exactly the same day I had to travel 325km for a lecture in Kalmar and then back again. With snow on the roads it will take about 9 hours in the car for a 90 minute… Read More »650km Road Trip
Winter arrived today. At exactly the same day I had to travel 325km for a lecture in Kalmar and then back again. With snow on the roads it will take about 9 hours in the car for a 90 minute… Read More »650km Road Trip
One of my proudest moments this year was, without a doubt, when I was selected to be a part of Nike’s new commercial before the Beijing Games: Bottled Courage. The commercial shows courage in sport and in life, from all… Read More »Me in a Nike Commercial
Goteborg Open. In 1981 this was my first competition. I was 8 years old and competed in everything from wheelchair slalom to shooting. In sports I found my identity in doing something instead of what I couldn’t do. There I… Read More »Children need training and to compete
Saturday afternoon, and I just got back from Goteborg Open, a competition for disabled children, where LegaWear and the Penguin Collection are sponsors. I really enjoy that competition, it was my first one, when I was 8 years old in… Read More »Never Surrender pics
After months of preparations, yesterday we finally launched the new “Penguin Collection” by LegaWear! Together with GreyZone, we hosted a unique event with live music, celebrities, media and champagne. About 300 people were specially invited to this evening, on STUDS… Read More »Success for Never Surrender
It usually doesn’t matter how prepared you are, there is always something to do the last minute. Tomorrow, we launch the fashion show, me and Therese, owner of GreyZone. 300 people, lots ofmedia and celebrities will come to see our… Read More »Last minute preparations
I just arrived at Elmia in Jönköping to do a lecture for teachers about businesses and entreprenurship. As I said before, I really enjoy speaking to teachers, since it feels as I can speak through them to so many more.… Read More »Full house in Jönköping
2 Days Left The preparations are soon finished. But the anticipation is at an extremely high level. In some ways, it feels like when I was competing. To get ready, and to be as prepared as possible, because whatever I… Read More »Preparing for the fashion show
This evening’s lecture was in Goteborg, for the district of Härlanda, that encourages their young coaches and leaders for children in a remarkable way. They selected 6 young coaches and gave them a small scolarship/contribution/reward to their own career to… Read More »Do we appreciate those who support others enough?
This became one of those relaxing weekends before the storm. Next week is going to be extremely hectic, preparing for the fashion show that we host on Thursday evening. I really look forward to it! It always feels good, when… Read More »Calm weekend