We finally completed our new film from the Chloe Magazine Fashion Showcase in NYC a few weeks ago! A big thank you to: Lt. Ian James Brown, Kimberley Barreda, Scott Chesney, AJ Brown and Santina Muha for being our models and participating at the show. Also, thank you so much to the three Chloe Musketeers: …
Never Surrender pics
Saturday afternoon, and I just got back from Goteborg Open, a competition for disabled children, where LegaWear and the Penguin Collection are sponsors. I really enjoy that competition, it was my first one, when I was 8 years old in 1981. Here are some more pics from the fashion show saturday: Harald Treutiger and Håkan …
Last minute preparations
It usually doesn't matter how prepared you are, there is always something to do the last minute. Tomorrow, we launch the fashion show, me and Therese, owner of GreyZone. 300 people, lots ofmedia and celebrities will come to see our new designs and celebrate the release with us. I will try to update the blog …
Full house in Jönköping
I just arrived at Elmia in Jönköping to do a lecture for teachers about businesses and entreprenurship. As I said before, I really enjoy speaking to teachers, since it feels as I can speak through them to so many more. If they teach the students to aim for the right goals, and to be proud …
Preparing for the fashion show
2 Days Left The preparations are soon finished. But the anticipation is at an extremely high level. In some ways, it feels like when I was competing. To get ready, and to be as prepared as possible, because whatever I do, I always want to do my best. And this is no exception. Right now, …